HOME/PRIVACY POLICY

Protecting your privacy with clarity and care..

Effective Date: September 13, 2019

Last Updated: May 13, 2024

At BSMG Digital ("we", "us", or "our"), we are committed to protecting your privacy and ensuring that your personal information is handled in a safe and responsible manner. This Privacy Policy outlines how we collect, use, store, share, and protect the information you provide to us when using our website, services, or communicating with us through SMS, email, and other digital platforms.

1. Information We Collect


We collect personal and non-personal information through various channels, including but not limited to:

  • Name
  • Email address
  • Phone number
  • Company name
  • Website URL
  • IP address and browser data
  • Payment or billing information (when applicable)
  • Form responses, survey data, and chat transcripts
  • Social media profiles (when provided voluntarily)
  • Marketing and communication preferences
  • Website behavior (pages visited, time on site, referral source)

2. How We Collect Information


Information is collected in the following ways:

  • When you fill out a form on our website (contact, booking, lead capture, etc.)
  • When you schedule a consultation or service
  • Through integrations with third-party CRM or analytics platforms
  • When you engage with us via SMS, email, chatbot, or social media
  • From public sources or business directories (B2B lead enrichment)

3. Legal Basis for Data Processing


We process your data based on one or more of the following legal grounds:

  • Your consent (you can withdraw at any time)
  • Performance of a contract
  • Compliance with a legal obligation
  • Our legitimate business interests

4. How We Use Your Information


We use the data we collect for the following purposes:

  • To provide and deliver marketing and advertising services
  • To send transactional messages (e.g., confirmations, reminders)
  • To send promotional content, newsletters, and offers
  • To manage client relationships and respond to inquiries
  • To improve user experience and optimize website performance
  • To comply with legal obligations and enforce our terms
  • For internal business reporting and analytics

5. SMS & Email Communication


By submitting your phone number or email address through our website or other channels, you consent to receive communications from us, including:

  • Appointment confirmations
  • Campaign updates
  • Service-related announcements
  • Promotional offers

SMS Message Terms:

  • Message frequency may vary
  • Message and data rates may apply
  • You can opt out at any time by replying STOP to any message
  • For support, reply HELP or contact us using the info below
  • All opt-ins must be initiated by the user through an explicit action

6. Use of Cookies and Tracking Technologies


We use cookies, pixels, tags, and other tracking technologies to:

  • Understand website usage
  • Track marketing performance
  • Personalize content and ads
  • Retarget users across platforms

7. Data Retention and Storage


We retain your data only as long as necessary for the purposes described in this policy, or as required by law. This includes data stored in our CRM, analytics tools, and communication systems.

8. Third-Party Disclosure


We do not sell your data. We may share your information with:

  • Cloud service providers
  • Payment processors
  • Legal authorities or regulators when required
  • Subcontractors or consultants working under NDA

9. International Data Transfers


If you are located outside the United States, please note that your information may be transferred to, processed, and stored in the U.S. or other countries where our servers are located. We ensure that appropriate safeguards are in place for international data transfers.

10. Your Rights


Depending on your location, you may have the following rights under data protection laws:

  • Right to access and obtain a copy of your data
  • Right to request correction or deletion
  • Right to withdraw consent or object to processing
  • Right to data portability
  • Right to not be discriminated against for exercising your privacy rights

11. Data Security


We take data protection seriously and implement physical, administrative, and technical safeguards to protect your information from unauthorized access, loss, or misuse. These include:

  • SSL encryption
  • Role-based access control
  • Password policies
  • Regular platform updates and vulnerability scans

12. Children's Privacy


Our services are not intended for individuals under the age of 13. We do not knowingly collect personal data from children. If we discover that we have unintentionally collected data from a child, we will delete it promptly.

13. Third-Party Links


Our website may contain links to other websites or services that are not operated by us. We are not responsible for the privacy practices of these third parties.

14. Changes to This Privacy Policy


We reserve the right to modify this policy at any time. Updates will be posted on this page with a revised "Effective Date." We encourage you to review this policy regularly.

15. Contact Us


If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, contact us at:

BSMG Digital
📧 info@bsmg.co
📞 (612) 400-9571
🌐 https://bsmg.co

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